ICC Bulgaria and Warwick Business School held a Strategy workshop - Value Creation in Good & Bad times

12 July 2010

The first Strategic Leadership Workshop “Value Creation in Good and Bad Times” with Warwick and ICC Bulgaria took place on July 8th 2010 in Sofia.

The workshop presented an outstanding opportunity for attendants to benefit from sharing new perspectives and insights from a Warwick Business School expert, and to network with ICC Bulgaria network members from a diverse range of sectors (e.g. pharmaceuticals, metallurgy, real estate, energetics, electronics, etc.

The workshop explored topics like:
•    Strategy & Drivers of Value Creation
•    Analysing your Business’ Strategic Direction ‐ The Strategy Wheel
•    Boosting Strategy Alignment in your Organisation
•    Resourcefulness vs. Scarce Resources
•    Tapping Ingenuity and Creativity in tough times

Key Speakers:

•    Dr Scott Lichtenstein BA, MBA, DBA, DipM.

Dr Scott Lichtenstein  

Scott is a Client Director at the Executive Education team Warwick Business School. Scott researches and publishes in the areas of Strategy, Strategic Leadership, Management and Corporate Governance. He is co‐author of: From Recession to Recovery: A Leadership Guide for Good and Bad Times.


•    Iona Thomson, Business Manager in the Exec. Ed. team at WBS.
She manages corporate relationships and the provision of Development solutions. A Warwick Learning Support professional, she has experience in working with high profile private sector organisations, providing coaching, mentoring, feedback and action learning set facilitation.

•    Rossen Kazakov, Executive Director ICC Bulgaria

During the workshop Rossen Kazakov presented "Competition on resources & Strategy as Options on the Future", including an Agent-based Simulation Model of the business competitive environment.

The simulation shows a dynamic conceptualized model of market competition and investors behaviour. The companies in the model which possess a larger pool of strategic resource options are favoured by the investor groups.

Legend: "Houses" represent companies."Circles" represent a market universe of strategic/valuable resources. "Strings" represent links between the companies and the market strategic resources. "People" represent investor groups (large, middle and small).

ICC Bulgaria and the Warwick Business School plan to provide further workshops for senior and middle managers on key topics of interest, such as:

  • Increasing Productivity (squeezing costs & boosting sales)
  • Performance measurement/BSC implementation
  • IPO strategies and investor relations
  • Internationalization of businesses/foreign market selection & expansion
  • Corporate finance
  • Talent management
  • Leading through change.

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